Why won’t people do what you ask them to do?

June 25th, 2012

Every organisation, large or small, faces the same issue at some point: how does head office get local offices to do what they want them to do, without robbing them of the freedom and energy to excel? To stay consistent to the core, yet free enough...
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PR Week Podcast: The pressure of pitches

June 1st, 2012

PR Week invited me to test the full glare of their studio lights this week – dangerously shiny when London’s been so hot. We discussed new business trends, procurement and how the pitching process is evolving. You can see the whole interview...
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